Times are Changing

Times are Changing

When I was a kid, our local town of Millaa Millaa was a thriving community.  It had a cheese factory, a sawmill and heaps of dairy farms. It also had a lot of young hard-working farming families.  On our road alone there were 32 children who hopped onto the bus to go to school every day – and now there are none.  Farms have become much larger, the farmers are ageing – now in their fifties and sixties, and their children have grown up and most of them have left home.   The next generation can’t afford the farm nor the farming life and most opt to make their living outside a rural community for themselves and their own children.  How did this happen?

Everyone loves things to be cheap and the supermarkets have listened to the masse and have applied pressure on food prices to get more customers to visit there stores.

The farmers who have survived these current low prices have had to be resilient and efficient to still be farming. Farms have become larger so that one farming family instead of five can make a living on say 1000 acres.

Get big or get out.

Farmers have also embraced technology using more heavy machinery, synthetic salty fertilisers, monocultures of the best plant cultivars, agricultural poisons artificial insemination, feedlots, genetic modification.

All to survive whilst still meeting the supermarkets harsh demands to supply people with cheaper food.

But can this be sustained?

I don’t think so which is why Mungalli is trying to do things a bit differently.

We care about our rural community in fact we are trying to rejuvenate it by paying our farmers more and creating local jobs where few exist.

We care about animal welfare by allowing our stock to graze diverse pastures all year round. They aren’t stuck in filthy feedlots being fed corn soy and feed by-products.

We care about biodiversity in everything we do from soil microbiology, to diverse pastures and naturally bred cattle. We have replanted rainforest, fenced off wetlands and encouraged native fauna to return.

We care about the environment – we don’t use salty chemical fertilisers, or agricultural poisons that poison the soil and waterways for generations to come

We care about our farms so that they will remain productive and dynamic for generation’s to come.

We are rejuvenating the land by practising biodynamic farming practices, which build’s up organic matter levels in the soil, improves soil structure and stimulates recycling.

And mostly we care about our customers who get to eat the best quality food we can possibly produce, that hasn’t been over processed.

Unfortunately this all costs a bit more and I would like to thank our customers who are willing to pay that little bit more for our clean great tasting food.

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By Robert Watson|2018-12-20T06:28:07+00:0019th December 2018|

6 Comments

  1. Elise@bnbsails.com 19 December 2018 at 9:36 am - Reply

    Great job! On your article and on the way you all farm. We are blessed to have you guys “ in our backyard “ thank you

    • Beth Watson 20 December 2018 at 12:16 am - Reply

      Thank you so much for the kind words Elise, we are blessed to have such amazing customers! <3

  2. Anne 19 December 2018 at 8:54 pm - Reply

    Thank you! We need more producers like you. We discovered Mungalli Milk around 16 years ago (approx) when we had to put a special order in to get it! Since then we have watched the birth of many interesting, healthy products. We don’t mind paying extra as we know we’re getting quality. We don’t ever want to not have Mungalli products in our fridge.

    • Beth Watson 20 December 2018 at 12:18 am - Reply

      Wow, what an awesome comment to read Anne, thank you so much! It is really heartening to read that you have been with us from the start. Thank you for your amazing support! <3

  3. Steve Greenwood 20 December 2018 at 12:08 am - Reply

    Good on you Rob – you have very cleverly identified and built your business to fill a niche that is rapidly expanding. The potential market for organicly grown whole foods almost seems to be exponentially growing.

    In SEQ I have only found Mungalli products at the local Northey Street Markets. Would buy it then as a priority if they were available more widely mate – are you working on this?

    And love your social media work – clever messaging and a lot fun – not sure who does it in your team, but they do a great job!

    Steve

    • Beth Watson 20 December 2018 at 12:28 am - Reply

      Wow Steve, what an amazing comment to read, thank you so much for taking the time to write it! We are definitely working on expanding down in Brisbane and hopefully you will find us more widely in SEQ next year! Beth, Rob’s daughter is heading down that way to work on just that project 🙂
      We are glad you are enjoying our social media, we have a lot of fun creating it! You can’t go wrong though when we have such cute cows! 😉

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